Ever considered trying a vegan diet? Now's the perfect time. It’s not too late to join the hundreds and thousands of people giving vegan a go this month, with inspiration from the charity Veganuary.
Since 2014 Veganuary has been inspiring and supporting millions of people to ‘try vegan’ for January and beyond. Based on survey results and population estimates, it’s calculated that more than 25 million people worldwide chose to try vegan in January 2025!
Whether you’re concerned about the environment, want to prevent animal suffering or looking to improve your own health and wellbeing, Veganuary is on hand to give you all the help and support you need, including delicious recipes, shopping guides and inspirational stories.
Of course, everything we make at Booja-Booja is vegan so that’s one thing you won’t have to change. You can continue to enjoy all your favourite chocolate and ice cream treats.
You’ll be in good company if you take the pledge this month. Veganuary ambassadors include actor Evanna Lynch, comedian Sara Pascoe and singer songwriter Billie Eilish. This year, TV personalities Kate Lawler and Kirsty Gallacher are taking part in the month-long challenge. Kirsty says,
“I’m delighted to be joining the millions taking part in Veganuary’s 31-day challenge. Not only does it help animals but it will help the planet too. Making big changes can feel daunting doing it alone but that’s why taking part as a community feels really supportive. Diet and fitness is really important to me so I’ll be checking out the recipes on the Veganuary website for lots of helpful tips. It also doesn’t need to be a lifelong commitment. I’m signing up for a month and really interested to know how I’ll feel at the end of it.”
If you don't want to take on the challenge of going vegan for the whole month you can still get involved. Maybe make some vegan swaps next time you're shopping and try some of the great recipes you'll find on the Veganuary website. It's also worth looking out for Veganuary giveaways across social media.
Find out more, including special offers, recipes and meal plans, and sign up to the challenge at Veganuary.com
